Side Hustle at NoMad London

Mexican Flair with a London Twist, Right by the Action

Set inside the stylish NoMad London hotel in Covent Garden, Side Hustle brings bold, modern Mexican cuisine to a space that was once a historic police station. With its moody lighting, vintage design, and buzzing bar scene, this spot attracts a mix of foodies and music lovers alike. Think elevated tacos, inventive cocktails, and a menu that plays with LA and Mexican influences—all served in a setting that feels both upscale and laid-back.

Why Concert-goers love it

Steps from Covent Garden and a short walk from several major music venues, Side Hustle is an easy choice for a pre-show dinner or post-show hangout. The space has an energetic atmosphere that feels like an extension of your night out, but without being overwhelmingly loud. Service is known to be efficient and friendly, so you won’t feel rushed but can still get to your gig on time. The bar is a standout, with mezcal-forward cocktails perfect for kicking off the night.

Who this Restaurant is great for

• Groups of friends looking to share small plates and drinks
• Solo travelers wanting a stylish spot to eat at the bar
• Couples on a music-themed weekend
• Fans who want to keep the pre-show energy high
• Budget-conscious music lovers who still want a touch of luxury (look for happy hour deals)

What People Say

Guests love the creative cocktails and flavorful Mexican dishes like the Baja fish tacos and esquites. The vibe is often described as "cool but not pretentious," with a warm, attentive service team that makes even solo diners feel welcome. Many reviewers mention it as a "hidden gem" for pre-theatre or concert nights, especially because of its central location and inviting ambiance.

Areas for Improvement

Some visitors note that it can get busy on weekend evenings, so reservations are a smart move. Prices lean toward the higher end, especially for drinks, but most agree the quality justifies the spend. A few diners wished for a wider range of vegetarian options.

The Bottom Line

With its exciting flavors, stylish setting, and unbeatable location, Side Hustle is a top pick for concert-goers wanting to dine in style before the show.