Haymarket Hotel Firmdale Hotels

Elegant comfort steps from London's top stages

Modern British elegance meets theatrical flair at the Haymarket Hotel Firmdale Hotels, located in the heart of London’s buzzing theater district. Just around the corner from the Theatre Royal and surrounded by top restaurants and bars, this stylish boutique hotel offers a peaceful, upscale retreat with standout amenities including a serene spa, indoor swimming pool, and contemporary British dining.
Rooms are thoughtfully designed with a blend of bold colors and classic furnishings, and come fully equipped with flat-screen TVs, iPod docks, writing desks, and 24-hour room service — the perfect mix of luxury and convenience for music lovers in town for a big night out.

Why Concert-goers love it

With central London’s iconic music and theater venues just steps away, getting to your show couldn’t be easier. After the encore, return to a quiet, restful space that feels miles away from the crowds. Late-night room service and a 12:00 check-out ensure you can wind down and sleep in after a big night. Plus, it's well-connected for public transport and a breeze to get around even late.

Who this Hotel is great for

• Groups of friends looking to explore London’s culture and nightlife
• Solo travelers ticking off a bucket-list gig
• Couples turning a concert into a romantic weekend
• Fans who want a peaceful, plush place to recharge
• Style-conscious music lovers who don’t mind splashing out a bit

Food and Drink Options

You won’t go hungry here. The hotel’s bar serves tapas and drinks late into the evening, and 24-hour room service means you can grab a bite whenever you return. Don’t miss the famed afternoon tea served until 16:30 — perfect for a pre-show treat or next-day indulgence. Breakfast is available, with seasonal ingredients and a fresh, flavorful menu.

Nightlife Options

While the hotel itself is a tranquil haven, you’re just steps from buzzing bars, cozy pubs, and late-night lounges around Leicester Square and Soho. Whether you’re after craft cocktails, a pint with locals, or a sleek wine bar, you’re right in the middle of the action.

What People Say

Guests rave about the location, saying it’s ideal for theater and music lovers. Many highlight the stylish décor, spacious rooms, and exceptional service from staff. The peaceful ambiance in such a central location also earns high praise, making it a favorite for those wanting energy by day and tranquility by night.

Areas for Improvement

This is a luxury hotel, so prices reflect that — it’s not the most budget-friendly pick. Some guests mention the spa treatments book up fast, so it’s best to reserve early. And while the vibe is relaxing, if you're looking for a party atmosphere, this may feel a bit too refined.

The Bottom Line

For concert-goers who want to stay stylishly close to London’s stages while enjoying top-tier comfort and quiet post-show relaxation, Haymarket Hotel is a standout choice.